Marketing Sample – Detached Home Listing
Professional Photography
This is the main marketing element that any prospective buyer will see and is key to getting a property sold.
3D Floor Plan
A basic floor-plan is a necessity – a 3D one is an elevated experience and also turns into a cute keepsake of your former home.
Professional Video Walkthrough
Shot with a combination of steady cams & trolleys. These videos give a proper sense of the feel of the rooms and the vibe of the property. Gives prospective buyers a sense of what the home feels like before they tour.
Listing Website
Sending buyers to a custom curated website – helps keep them focused on your property and not searching for it and other listings across the MLS system.
Custom Website Includes:
- Floorplan
- Videowalkthrough
- Extended Marketing Write-up
- Full Photography Suite
- Local Area Tour
- Local Schools & Amenities
Area Mailer
A highgloss, thick paper post card mailed to the direct area. In some situations this helps find buyers and people love to recommend the area they live in to their friends and often watch for new place to hit the market.
Private Tour – Flyer
Gate-fold, glossy four page flyer. Includes an expanded listing write-up (MLS system limits our word count), key photos and full floorplan. I professional take away for anyone who tours the property.
Social Media
Adding your listing to social media helps get the word out. This simple easy to share format is great for getting your listing into peoples hands quickly. With proper geo-tagging and keywords people who are exploring an area to move to can easily find what could be their forever home.
Boosting Listing on REW
Not everyone uses the MLS system to search for homes. REW is the leading website search behind MLS. I pay to boost every listing I have to help it gain maximum exposure to its potential market. Have a look at the difference between the MLS reach and the REW reach.
MLS – Analytics
REW – Analytics
In Conclusion
Thanks for viewing this overview of my approach to marketing. Every listing is different and requires a different plan to marketing that property properly and I look forward to curating the right mix to get your property SOLD.
If you are ready to MOVE? Give me a call today!
Benjamin Loyal
Phone: 604-617-6645
Email: ben@benjaminloyal.com
Thanks, – Ben